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Saia do Caixão is one of the most successful events in Brazil. We were asked to test the MultiplierApp technology, with the challenge of forming a network during the ongoing event.

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A QR code containing the link to the electronic invitation was placed on the projection system just once and quickly, so that people could register their social networks and share the live through their profiles.

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With only 105 social networks registered for the test, MultiplierApp showed a result of 11.5% of the audience in real time, compared to the event’s official YouTube, which has 1.61 million followers, generating thousands of views and interactions: views, likes, comments and shares.

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See other MultiplierApp cases

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